Made around the collection you own.
Watch rolls, cases, cabinets and fitted trays, made to order for collectors whose watches do not fit a standard format. Every commission begins with a conversation about the watches themselves.
- Final approval before production
- Two-year craftsmanship warranty
- Worldwide shipping
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Your collection comes first
No two serious collections are built in the same way. The storage around them should not have to be either.
Rather than asking you to choose from a fixed configuration, we begin with the way you collect, store, travel with and enjoy your watches. Smaller vintage pieces, modern sports watches, leather straps, metal bracelets and unusual case shapes all ask for something different.
Capacity, dimensions, materials, colors and practical requirements then shape the design. The result is storage made around the collection it is meant to protect.
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Four ways to begin
Each piece starts from the same principle: the storage adapts to the collection, not the other way around. And if your idea does not fit a category, that is a good place to start too.
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Custom watch rolls
Compact, separated and protected: for the watches you choose to travel with.
Explore rolls -
Custom watch cases
More structure and capacity for a growing collection at home.
Explore cases -
Custom watch cabinets
Multi-drawer storage designed around the collection and the room it lives in.
Explore cabinets -
Trays & drawer inlays
Fitted to a drawer, cabinet or safe you already own.
Explore trays
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How a commission works
Every project begins with a conversation about the collection, the space and what you want the finished piece to achieve. You do not need to know exactly what you want us to make.
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Share
Tell us about your collection, the capacity you have in mind and anything else that matters to you.
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Define
Together, we refine the layout, materials, colors, dimensions and details.
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Approve
The design and final pricing are confirmed with you before production begins.
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Craft
Your piece is handcrafted in our workshop in Turkey to the agreed specification, and inspected before it ships.
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Built for more than 100 watches
One of our most substantial bespoke projects was developed for a collector requiring storage for more than 100 watches.
The cabinet combined multiple watch drawers with dedicated jewelry storage and integrated watch winders, all within a highly specific footprint. Capacity, access, power, drawer clearance and installation all became part of the design.
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Previous commissions
Different collections call for different solutions. These projects show how capacity, materials and proportions come together in distinctly different ways, while keeping the understated character of Old Fashioned Luxury.
- Designed around your watches
- Design and price confirmed first
- On craftsmanship
- Including the United States
What is bespoke watch storage?
Bespoke watch storage is designed around a specific collection rather than a predetermined product format. Capacity, dimensions, materials, layout and practical requirements can all be considered as part of the design.
What types of custom watch storage do you create?
We create custom watch rolls, watch cases, trays, drawer inlays and watch cabinets, as well as individual storage concepts that do not fit within a standard category.
Can you create storage for a large watch collection?
Yes. Larger collections can require a different approach from a traditional watch case. Depending on the project, we can explore custom watch cabinets, fitted drawers and other larger storage solutions.
Can the storage be designed to fit existing furniture?
Yes. Where technically possible, dimensions can be developed around an existing drawer, cabinet, safe or other interior space.
Can I choose the materials and colors?
Yes. Leather, suede, color combinations and selected finishing details can be discussed as part of the bespoke process.
How long does a bespoke project take?
Lead time depends on the type of project, complexity, materials and level of customization. We will confirm the expected timeline before production begins.
What does bespoke watch storage cost?
Pricing depends on the size, capacity, materials and complexity of the project. After reviewing your request, we will discuss the possibilities and provide final pricing before production begins.
Do you work with clients in the United States?
Yes. We work with collectors in the United States and internationally. Delivery details and project-specific requirements will be confirmed before production.
Can I request something not shown on your website?
Absolutely. The projects shown on our website are examples of what we create, not limitations. If you have a different storage requirement, tell us what you are trying to solve and we will explore what is possible.
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Discuss your collection
Tell us about your collection and what you are looking to solve. A short description of the number of watches, the space available, the type of storage or any ideas you already have is enough to begin.